NORCAL: Summer 2019 Meeting

When:  Jul 27, 2019 from 8:30 AM to 3:00 PM (PT)

Our next NORCAL meeting is Saturday, July 27, 2019, at Skates on the Bay restaurant in Berkeley (same as last time though audio problems have been addressed). Thank you to Elisa Ordona and Joseph Kuo for working on the meeting.


Please provide with your registration information (or e-mail Brian directly with):

  • Preferred name on your name tag
  • Lunch preference
  • CFP® number (if any) and last four digits of your Social Security number for CFP/NAPFA credit


If PayPay does not work for you, please mail a check payable to "NAPFA" to Brian at his address below.


Lunch Menu

We will enjoy a plated lunch. Please indicate your entree preference in the "Additional Information" dialogue box as you register. As at January’s meeting, the entrees will be: 

  • Seafood Louie Salad (Dungeness Crab, Poached Jumbo Tiger Prawns, Artichoke Hearts Deviled Egg, Asparagus, Tomatoes)
  • Kalbi Shortribs (Coconut-Ginger Rice, Pickled Vegetables, Spicy Chili Aioli)
  • Free Range Lemon Thyme Chicken (Mashed Yukon Potatoes, Seasonal Vegetables, Natural Lemon Chicken Jus)
  • Vegetarian Risotto (Chef’s Seasonal Preparation)


First course will be salad or soup (Pacific Northwest clam chowder). Dessert will be burnt cream with strawberries.


Agenda (subject to change)


8:30 am Registration & Breakfast


9:10 am “Managing Client Family Conflict for Financial Advisors” Chandler Hoffman, Psy.D, Amity Consulting and Gavin DiStasi, CESTM, CDFA®, Topel & DiStasi Wealth Management


Advisors will learn how to identify when their clients may be in conflict, even if it is not immediately obvious. We’ll talk about ways to recognize conflict and family dynamics around money, and ways to communicate about these issues by expecting them and helping to expose, rather than conceal them. Attendees will learn ways to help facilitate discussion around conflict and money issues, in order to help with more effective solution building and framing of goal setting going forward. And we will discuss how implementing these strategies can lead to deeper client relationships, stronger client retention, and ultimately more successful planning and investing outcomes for clients.


Expected continuing education units: 1.0 for Communications for NAPFA; none expected for CFP® Board


10:20 am “The Power of Cash Flow Planning” by Melissa Tosetti, Founder of The Savvy Life


As financial advisor, when you’re dealing with clients, where they live is in their cash flow.  Their lived experience is, “how much money do I have to spend”?  This session not only stresses the importance of cash flow planning for clients, but also explains the benefits for advisors.  It details how The Savvy Life creates implementable and sustainable spending plans for clients.  It also identifies why clients overspend as well as bleed money, and gives solutions for how to help.  Attendees will also learn how to work with clients to change spending behavior and how to help clients in transition.  Melissa will also go over the importance and benefits of spending plans for clients in or near retirement.


Melissa, the founder of The Savvy Life, has worked for the past eight years as an outside resource for financial advisors doing cash flow planning for their clients.  She has worked with over 525 individuals and families to create Spending Plans based on the goals they’ve outlined with their advisors. Melissa has traveled across the U.S. giving over 200 Savvy Living presentations and has taught over 240 webinars related to the subject. She is the author of the international bestseller Living The Savvy Life.


Expected continuing education units: 1.0 for Accounting, Cash Flow Management, & Budgeting for NAPFA; CFP Board uncertain


11:10 am DAKAA (Does Anyone Know Anything About?) & Announcements


11:30 am Lunch with table service


12:50 pm “Helping Clients Benefit From Unwanted/Unneeded Life Insurance Policies” by Lisa Rehburg, CA Licensed Agent, Rehburg Life Insurance Settlements


500,000 seniors a year lapse their life insurance policy.  There is an option that many financial professionals don’t know about and/or don’t consider…life insurance settlements.  We will present not only what life insurance settlements are, but what type of client benefits most, what the client can do with the funds received, the history behind life insurance settlements, and what the industry looks like today.  There is also a lot of misinformation in the market, so we will also discuss the myths that are associated with the industry versus the actual facts.  We highlight how a financial professional can broach the subject of evaluating a life insurance policy with their client, and much more.


Lisa has been a licensed life and health licensed agent for almost 30 years and has taught over 100 CE classes.  She has a Bachelor’s degree in Finance and a Master’s in Organizational Development, and presents often on life insurance settlements and their use as a financial planning option.  She has spoken at many industry association meetings including local and state FPA, Health Underwriters, NAIFA, Women in Insurance and Finance, Charitable Gift Planners, Charitable Round Table associations and more.


Expected continuing education units: 1.0 for Insurance & Risk Management for CFP Board and NAPFA


2:00 pm “Trust and Estate Planning: Checklist To Service Your Client’s Life And Legacy” by Jennifer Cowan and Barbara Nesbet

This presentation provides advisors with a checklist and examples of how advisors can help clients beyond supporting clients in completing estate planning documents.  Specifically,

  • When to advise clients to update their estate plans,
  • What to watch out for during estate settlements, and
  • How advisors might still serve the estate post settlement.

The attorneys will present case studies of common issues and challenges.

Jennifer Cowan is an estate planning attorney in San Rafael, CA. She holds an LL.M. in Taxation (graduating with Honors) with an emphasis in estate and gift taxation from Golden Gate University School of Law. She has helped clients resolve issues in her trust and estate practice since 2008.

Attorney Barbara Nesbet is a Certified Specialist, Estate Planning, Trust and Probate Law, State Bar of California Board of Legal Specialization. She received her BA, cum laude, in 1990 from Harvard University and her JD/MBA in 1995/1997 from the University of California at Davis. She has been a member of the State Bar of California since 1996 and started her own estate planning, trust administration and probate law practice in 2005. She is based in the West Silicon Valley (Campbell, Los Gatos, Monte Sereno, Saratoga).

Expected continuing education units: 1.0 for Estate Planning for CFP Board and NAPFA


3:00 pm Adjourn


Next Meeting: Would you be able to volunteer to assist with a future NORCAL meeting? Please let us know or volunteer during the lunchtime announcements. 


Location: Our meeting will be held at a new location Skates on the Bay restaurant at the Berkeley Marina on the west end of University Avenue in Berkeley at the Bay. Our room will be the first room on the right as you pass the host desk.

  • If you are coming from the north (Richmond, Marin, Sacramento, etc.) exit I-80 at University Ave and turn LEFT/WEST toward the Marina. Turn RIGHT at the Bay and park in the lot on the right.
  • If you are coming from San Francisco or the eastern Alameda/Contra Costa Counties, exit LEFT/WEST from I-80 at Powell St. Turn RIGHT and drive along the frontage road to University Ave and then turn LEFT/WEST toward the Marina. Turn RIGHT at the Bay and park in the lot on the right.
  • If you are coming from southern Alameda County or the South, exit University Ave from I-80. Make your first U-TURN and drive toward the Marina. Turn RIGHT at the Bay and park in the lot on the right.
  • From BART, exit the Downtown Berkeley or North Berkeley BART stations and transfer to a taxi, ride share, or AC Transit bus.

Look forward to seeing you there!

Brian Pon
Financial Connections Group, Inc.
21 Tamal Vista Blvd #105
Corte Madera, CA  94925
(415) 924-1091



Skates on the Bay
100 Seawall Dr.
Berkeley, CA 94710

Registration Dates

Regular Registration Ends Monday, July 15, 2019
Late Registration Ends Saturday, July 27, 2019

Pricing Information

Registration Regular Late
All Registrants $95.00 $105.00